An AI chatbot on your practice website answers every question automatically — treatment options, cost ranges, insurance networks, Invisalign vs braces — at any hour. So the family researching at 9pm books a free consultation with you instead of the practice that answered first.
Ortho consultations are researched after school and after dinner — when your front desk is gone. A chatbot answers Invisalign, braces, and cost questions at any hour.
Why orthodontic practices lose new patients to the competition
A parent saw a classmate's results and wants to get their child started. They're calling around to a few orthodontic practices. You're mid-way through a bonding appointment. By the time you return the call, one of the other practices already scheduled the free consultation for Saturday morning.
How much do braces cost? Do you take our insurance? Is Invisalign an option? How long does treatment take? How many appointments per year? What happens if a bracket breaks? Every prospective family asks these before they'll book a consultation — and each one requires front-desk time to answer.
Parents making orthodontic decisions do their research after homework and dinner. They find your website at 9pm. If they can't get basic pricing and insurance answers right then, they bookmark two other practices they'll compare tomorrow — and you've already lost the conversation.
Every new patient family wants to know if you take their specific plan before they'll schedule. Your staff manually verifies one-by-one. A chatbot handles the first round — 'we're in-network with Delta Dental, Cigna, and United Healthcare, let me connect you to confirm your specific plan details' — so your team handles exceptions, not every call.
How it works
Cost ranges for traditional braces and Invisalign, insurance networks you accept, treatment timelines for teens vs adults, free consultation availability — the chatbot knows what you've shared and guides every family toward booking that first appointment.
"Traditional braces typically run $4,500–$6,500 depending on complexity. We're in-network with most major plans and offer interest-free financing. Free consultations are available Monday through Saturday — when works for your family?" Answered at 9:30pm. Automatically.
The family who booked through the chatbot already knows your pricing range, financing options, and what to expect. The consultation is a real conversation about treatment, not an orientation on how you work.
The math
A standard orthodontic case runs $4,500–$7,500. The average family has 1.8 children — meaning one retained family relationship is worth $8,000–$15,000+ in treatment revenue, plus parent referrals to other families at the same school. If the chatbot captures one additional family per month who would have called a competitor after getting voicemail, the annual revenue impact is $54,000–$90,000.
Founding-client pricing
Foundation: website + hosting + 24/7 AI chatbot + Google Business Profile + missed-call text-back. Growth adds lead management, CRM, and review automation at $997/mo. Full Office adds a 24/7 AI phone receptionist at $1,497/mo.
Treatment options (braces, Invisalign, retainers), cost ranges for each, insurance networks you're in-network with, financing options, treatment timelines for teens vs adults, what the first appointment involves, and any practice-specific FAQs. You configure what it knows.
Yes. When a parent or adult patient expresses interest, the chatbot collects their name, child's age, insurance carrier, and preferred time — then books or routes to your scheduling system. Conversational intake, no form required.
The chatbot handles the first layer — confirming which major plans you accept and prompting the family to bring their insurance card to the consultation for full verification. It doesn't make coverage guarantees; it removes the 'do you take our insurance' blocker that stops families from booking.
The chatbot explains the general differences, the factors that make someone a candidate for each, and that the consultation is where you'll determine the best fit for their specific case. It positions the consultation as the answer — not a commitment.
Month-to-month on every tier. Cancel anytime, keep your website and lead data. We earn this every month.
The chatbot goes live the day you sign on. No setup fee. No contract. Cancel anytime.
Matt Henry · Anchor Co AI · Pacific, MO
See it before you buy it
No slideshow, no actor. A screen recording of our own assistant handling the two questions every owner asks: what happens to the 9pm call I miss, and will it invent things about my business.
Real answers from our live demo bot — unscripted, recorded on this site.
Visitor: I run an HVAC company. A customer calls at 9pm and I can't pick up — what happens?
Anchor Co AI: Right now? They hit voicemail and you've lost them to whoever picks up first. With our chatbot, they hit your website at 9pm, ask “Do you do emergency service?” or “Are you licensed in my county?” — and get an instant answer. The bot captures their name, number, and address. You wake up to a lead instead of a missed call. That's the whole thing: your customers get answers 24/7, you only deal with the calls that actually need you, and you're not losing jobs to competitors who answer faster. Since you're in HVAC, the bot can handle all the common questions — licensing by county, service area, whether you do emergency calls, minimum job size, how long estimates take. You train it on your website in about 10 minutes, and it goes live in an afternoon. Want to try it? You can start free at anchorcoai.com/signup — no credit card required. Test it on your actual website for 14 days and see if it captures leads you would've missed.
Visitor: Will it make stuff up about my business?
Anchor Co AI: No. The bot only answers from what you've given it — your website content, your FAQs, pricing, service areas, whatever you add. If a question falls outside that (something the bot doesn't know), it's honest about it. Instead of guessing, it says “I don't have that info” and asks for their name and contact details so you can follow up personally. It won't make up licensing claims, pricing, or service details. That's the safeguard. Your bot is only as smart as the information you feed it — which means you stay in control of what it says about your business. Honestly the easiest way to see if it works for your business is to just try it. Free plan, no card. anchorcoai.com/signup
Not ready to sign up? Run a free 15-second audit of your site — no email required.
Every customer who hits voicemail is a missed job. Your bot answers them in 60 seconds.
Try it free →No credit card required